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Allura Red is a synthetic red food dye (E129) commonly used in beverages, sweets, and processed foods. It belongs to the group of azo dyes.
Allura Red is a synthetic red food dye (E129) commonly used in beverages, sweets, and processed foods. It belongs to the group of azo dyes.
Allura Red (also known as Allura Red AC, E129, or Red 40) is a synthetic azo dye that gives foods and beverages a vivid red to orange-red color. It is manufactured from petrochemical precursors and is one of the most widely used artificial food colorings in the world.
Allura Red is found in a wide range of processed foods and beverages. Common products that may contain E129 include:
In the European Union, Allura Red is approved under the designation E129, but its use is subject to mandatory labeling requirements. Under EU Regulation (EC) No. 1333/2008, products containing E129 must carry the warning: "May have an adverse effect on activity and attention in children." This requirement was introduced following the publication of the Southampton study in 2007, which examined a potential link between certain azo dyes and hyperactivity in children.
In the United States, Allura Red is approved under the name Red 40 (FD&C Red No. 40) and is classified as safe (GRAS status) by the Food and Drug Administration (FDA). However, it is not permitted in some countries, including Norway.
The Southampton study (McCann et al., 2007) investigated the effect of a mixture of six food colorings (including Allura Red) combined with sodium benzoate on the behavior of children. The study found that the mixture may have a negative impact on activity and attention in children. Based on these findings, the European Food Safety Authority (EFSA) reviewed its assessment of these colorings. In 2023, EFSA published additional concerns regarding potential neurological effects and called for further research.
In sensitive individuals, particularly those with an aspirin intolerance or pre-existing allergies, Allura Red may trigger allergic reactions. Possible symptoms include skin reactions such as hives (urticaria) and, in rare cases, respiratory difficulties.
EFSA last evaluated Allura Red (E129) in 2009, establishing an acceptable daily intake (ADI) of 7 mg per kilogram of body weight per day. A comprehensive re-evaluation of all food colorings is ongoing under the EFSA re-evaluation program, with updated conclusions expected in the coming years.
Consumers can identify Allura Red on ingredient lists by the following names:
Parents who wish to reduce their children's intake of artificial food colorings should read ingredient labels carefully and opt for products colored with natural alternatives such as beetroot red (E162) or paprika extract (E160c). Individuals with known food intolerances should generally avoid azo dyes and consult a doctor or dietitian if uncertain.
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